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    Nike Blazer

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    Nike Blazer
    Nike Blazer Low '77 Jumbo DQ1470-101
    • Nike
    • Blazer Low '77 Jumbo
    • "White & Black"
    • $100
    Nike Blazer Low Platform DJ0292-101
    • Nike
    • Blazer Low Platform
    • "White & Black"
    • $100
    Nike Blazer Mid '77 SE D DH8640-102
    • Nike
    • Blazer Mid '77 SE D
    • "White"
    • $100
    Nike Blazer Mid '77 DA4088-100
    • Nike
    • Blazer Mid '77
    • "White & Black"
    • $60
    Nike Blazer Mid '77 DA4087-100
    • Nike
    • Blazer Mid '77
    • "White & Black"
    • $75
    Nike Blazer Mid '77 DA4086-100
    • Nike
    • Blazer Mid '77
    • "White & Black"
    • $85
    Nike Blazer Mid '77 Vintage BQ6806-100
    • Nike
    • Blazer Mid '77 Vintage
    • "White & Black"
    • $105
    Nike Blazer Mid '77 Vintage BQ6806-002
    • Nike
    • Blazer Mid '77 Vintage
    • "Black & Sail"
    • $105
    Nike Blazer Low '77 Jumbo DQ1470-102
    • Nike
    • Blazer Low '77 Jumbo
    • "White & Pink Oxford"
    • $95
    Nike Blazer Low Platform DJ0292-100
    • Nike
    • Blazer Low Platform
    • "Triple White"
    • $59,99
    Nike Blazer Mid '77 SE D DH8641-102
    • Nike
    • Blazer Mid '77 SE D
    • "White"
    • $72,97
    Nike Blazer Mid '77 Jumbo DD3111-100
    • Nike
    • Blazer Mid '77 Jumbo
    • "White & Black"
    • $115
    Nike Blazer Mid '77 DA4086-002
    • Nike
    • Blazer Mid '77
    • "Black & White"
    • $85
    Nike Blazer Mid '77 Vintage CZ1055-118
    • Nike
    • Blazer Mid '77 Vintage
    • "White & Pink Oxford"
    • $100
    Nike Blazer Mid '77 Vintage CZ1055-100
    • Nike
    • Blazer Mid '77 Vintage
    • "White & Black"
    • $105
    Nike Blazer Low '77 Jumbo DN2158-101
    • Nike
    • Blazer Low '77 Jumbo
    • "White & Black"
    • $100
    Nike Blazer Low x KAWS x sacai DM7901-200
    • Nike
    • Blazer Low x KAWS x sacai
    • "Reed"
    • $115
    Nike Blazer Low x sacai DD1877-200
    • Nike
    • Blazer Low x sacai
    • "British Tan"
    • $38
    Nike Blazer Low x sacai DD1877-100
    • Nike
    • Blazer Low x sacai
    • "Magma Orange"
    • $60
    Nike Blazer Low x sacai DD1877-002
    • Nike
    • Blazer Low x sacai
    • "Iron Grey"
    • $96
    Nike Blazer Low x sacai DD1877-001
    • Nike
    • Blazer Low x sacai
    • "Classic Green"
    • $85
    Nike Blazer Mid '77  DA4087-117
    • Nike
    • Blazer Mid '77
    • "Habanero Red & Medium Blue"
    • $70
    Nike Blazer Mid '77 DA4086-105
    • Nike
    • Blazer Mid '77
    • "White & Pink Glaze"
    • $67,97
    Nike Blazer Mid x sacai BV0072-700
    • Nike
    • Blazer Mid x sacai
    • "Snow Beach"
    • $85
    Nike Blazer Mid x sacai BV0072-100
    • Nike
    • Blazer Mid x sacai
    • "Summit White"
    • $130
    Nike Blazer Mid x sacai BV0072-002
    • Nike
    • Blazer Mid x sacai
    • "Wolf Grey"
    • $136
    Nike Blazer Mid x sacai BV0072-001
    • Nike
    • Blazer Mid x sacai
    • "Legend Blue"
    • $159
    Nike Blazer Mid x Off-White™ AA3832-700
    • Nike
    • Blazer Mid x Off-White™
    • "All Hallows Eve"
    • $410
    Nike Blazer Mid x Off-White™ ‘The Ten’ AA3832-100
    • Nike
    • Blazer Mid x Off-White™ ‘The Ten’
    • "Muslin"
    • $1.122
    Nike Blazer Mid Studio x Serena Williams x Off-White™ AA3832-002
    • Nike
    • Blazer Mid Studio x Serena Williams x Off-White™
    • "Wolf Grey"
    • $714
    Nike Blazer Mid x Off-White™ AA3832-001
    • Nike
    • Blazer Mid x Off-White™
    • "Grim Reaper"
    • $389
    Nike Blazer Mid '77 Essential DQ7574-100
    • Nike
    • Blazer Mid '77 Essential
    • "White & Metallic Silver"
    • $59,99
    Nike Blazer Mid '77 D DQ6084-100
    • Nike
    • Blazer Mid '77 D
    • "Summit White & Phantom"
    • $69,99
    Nike Blazer Mid '77 Jumbo  DQ1471-101
    • Nike
    • Blazer Mid '77 Jumbo
    • "White & Atmosphere"
    • $110
    Nike Blazer Mid '77 Jumbo DQ1471-100
    • Nike
    • Blazer Mid '77 Jumbo
    • "White & Black"
    • $110
    Nike Blazer Mid '77 SE Dance DQ0369-600
    • Nike
    • Blazer Mid '77 SE Dance
    • "Pink Foam"
    • $100
    Nike Blazer Mid '77 Premium DO9787-100
    • Nike
    • Blazer Mid '77 Premium
    • "Certified Fresh"
    • $89,99
    Nike Blazer Low Platform Next Nature DJ6376-100
    • Nike
    • Blazer Low Platform Next Nature
    • "White & Boarder Blue"
    • $95
    Nike Blazer Low Platform DJ0292-103
    • Nike
    • Blazer Low Platform
    • "White & Pink Glaze"
    • $100
    Nike Blazer Mid '77 DH9700-100
    • Nike
    • Blazer Mid '77
    • "Athletic Club"
    • $70
    Nike Blazer Mid '77 SE D DH8640-101
    • Nike
    • Blazer Mid '77 SE D
    • "Rush Maroon"
    • $57,96
    Nike Blazer Mid '77 DH7694-100
    • Nike
    • Blazer Mid '77
    • "Athletic Club"
    • $110
    Nike Blazer Low '77 Vintage DA6364-101
    • Nike
    • Blazer Low '77 Vintage
    • "White & Black"
    • $90
    Nike Blazer Mid DA5536-117
    • Nike
    • Blazer Mid
    • "White & Habanero Red"
    • $50
    Nike Blazer Mid DA5536-100
    • Nike
    • Blazer Mid
    • "White & Black"
    • $50
    Nike Blazer Mid DA5536-002
    • Nike
    • Blazer Mid
    • "Black & White"
    • $55
    Nike Blazer Mid '77 DA4088-103
    • Nike
    • Blazer Mid '77
    • "Vivid Sulfur & Pecan"
    • $60
    Nike Blazer Mid '77  DA4087-104
    • Nike
    • Blazer Mid '77
    • "White & Light Orewood Brown"
    • $70

    Blazer

    Nike’s first entry into the basketball market came in 1973 when they released the Nike Blazer. At its core, the design incorporated a leather upper whose plain white surface was the perfect place to showcase the young brand’s logo, which had only been created two years earlier. NBA players considered this basketball trainer to be a superior product because of its tough but breathable latticed nylon tongue and high traction vulcanized rubber tread. Meanwhile, its minimalist look created one of the most enduring shoe designs of all time, which to this day retains its sleek, modern aesthetic.

    Despite its name being given in honor of Nike’s local NBA team, the Portland Trail Blazers, its popularity was aided by the famous San Antonio Spurs player George “The Iceman” Gervin, who chose the Blazer because of its high quality build and inventive use of cutting edge technology. His personal shoe had his nickname printed on the heel instead of the usual Nike branding. It did, however, have the distinctive Nike swoosh prominently displayed down the sides, with Gervin’s endorsement propelling the Blazer and the brand to national prominence. Though the Iceman Blazer was never released to the public, the agreement was, in all likelihood, one of the first player exclusive arrangements in history. It was a brilliant move as it laid the foundation for future collaborations, including Nike’s legendary partnership with Michael Jordan, which came more than a decade later.

    When the Nike Blazer was first released, it was the height of basketball technological innovation. However, as the years went by, Nike began to focus their efforts on other models and newer technologies. As more advanced basketball shoes began to enter the market, the Blazer slowly faded from the limelight. But that didn’t mean it was finished. In fact, it was later to be adopted by an altogether separate culture, changing the course of its history.

    That culture was skateboarding. During the 90s, members of the skating community found that the Blazer’s high-friction rubber sole, which had been designed to grip onto hardwood courts, provided excellent stability on a skateboard as well. Its tough leather exterior allowed them to perform an array of expressive tricks without the shoe falling apart. In line with the humble skater ethos, the sneaker had a no-frills feel to it that suited the culture perfectly. In 2005, Nike built on this by developing the Nike SB Blazer in partnership with Lance Mountain. This skateboard-specific Blazer introduced Zoom Air technology in the sole and a padded tongue to help absorb the repeated impacts of the skater lifestyle.

    Just one year later, another collaboration would elevate the Blazer even further, bringing it yet more fans. Teaming up with skateboarding lifestyle brand Supreme, Nike released three luxurious colourways in black, white and red. Each had a padded jacket-like upper as well as premium details like faux snakeskin swooshes and a golden heel loop. At the time, this deluxe model earned the sneaker wider recognition, particularly in the world of fashion, which paved the way for future collaborative releases with other brands.

    Ordinarily, for a shoe to stay relevant for a long period, it has to adapt to an ever-changing world. Not so with the Nike Blazer. It carved its own path and achieved incredible longevity through staying largely unaltered in its design as the world changed around it – remarkable for a sneaker that started out as a basketball trainer.

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